New technology needed to tackle red meat industry issues

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carcasses-2MLA Donor Company, a subsidiary of Meat & Livestock Australia, has teamed up with SproutX, Australia’s first national agtech innovation hub, to encourage entrepreneurs and startups to solve some of the biggest issues facing the red meat and livestock industry, through new technology, ideas and data.

The new partnership will provide a testbed and commercialisation pathway for agtech startups, who will link up with red meat producers, including MLA members, to research, develop, test and ultimately commercialise new technologies.

MDC attracts voluntary investments in R&D innovation into the red meat industry from the commercial sector, and aims to more than double its planned research and development expenditure in 2016 to over $70 million.

Under the partnership, startups and entrepreneurs involved in SproutX will be encouraged to tackle on-farm issues such as virtual fences, water management, livestock location technology, improved reproduction, methane reduction, weed control, feed conversion, improved animal health, welfare and mortality rates and developing new pest control technologies.

SproutX, a joint venture between Findex and the National Farmers’ Federation, welcomed MDC as a founding industry partner of the innovation hub, to help translate research from labs and co-working spaces, and onto farms.

“We’ve already seen some amazing talent and ideas join SproutX since we launched our pre-accelerator program, and it’s time to put those ideas into action,” said Sam Trethewey, General Manager of SproutX.

“Working with MDC means we can move cutting edge research out of labs and offices and onto farms, where it can be tested and commercialised. Some eighteen of the one hundred startups recently accepted into the SproutX pre-accelerator program are already focused purely on technology for livestock farms, while others are aiming to solve problems that will partially benefit red meat producers across Australia and internationally.”